Systems that do not share data
The online store, ERP, PIM, WMS, marketplaces and carriers hold different information or require manual work to stay aligned.
eCommerce integration with ERP, PIM and WMSeCommerce systems, integrations and operations
Technical eCommerce consultant
I make online stores, ERP systems, WMS platforms, carriers and marketplaces work together.
20 years of integration experience and hands-on work with a 3PL warehouse.
I work with companies running complex eCommerce systems and processes, connecting technical decisions, data and operations from the problem through production.
When the problem is not just the online store
Complexity emerges when platforms, data, people and suppliers need to support the same process without shared technical ownership.
Operational exceptions with little visibility
Orders, stock, shipments or returns stop without a shared status, clear notifications and defined ownership.
eCommerce logistics consultingFragmented technical decisions
Platforms, suppliers and priorities evolve separately, without shared architecture or verifiable acceptance criteria.
eCommerce technical leadership and Fractional CTOServices for complex eCommerce systems
Consulting, technical leadership, platforms, integrations, automation and logistics are connected to the same operating process.
Technical consulting and architecture
I map processes, systems, data and responsibilities to decide what to change, integrate or build.
eCommerce technical consultingTechnical leadership and Fractional CTO
I coordinate roadmaps, architecture, suppliers and delivery while retaining shared technical responsibility through production.
eCommerce technical leadershipeCommerce platforms
I design, deliver and evolve Shopify, Sylius and PrestaShop stores around the sales model and existing systems.
eCommerce platformsERP, PIM, WMS and marketplace integrations
I define authoritative sources, synchronisation, errors, retries and monitoring to connect data and operations.
eCommerce integrationsProcess automation and AI
I use rules, integrations and selective AI within measurable, controllable eCommerce and logistics processes.
Automation and AIeCommerce logistics and fulfilment
I design processes and systems across orders, warehouses, WMS, carriers and returns while keeping 3PL operations distinct.
eCommerce logistics consultingOne technical responsibility, from the problem to production
I cover analysis, architecture, priorities, development, integrations and production while keeping scope and responsibilities clear across management, operations, technical teams and suppliers. I work with Italian companies and, when a project requires it, with teams across the European Union and the United Kingdom.
Architecture and priorities
I start from the process, data and goals to define system boundaries, dependencies and a verifiable roadmap.
Delivery coordination
I align decisions, acceptance criteria and responsibilities across the company, technical teams and suppliers involved.
Production and continuity
Testing, release, monitoring and documentation support the system after it goes into production.
Portfolio: systems delivered to production
Three published projects connecting eCommerce platforms, data and operational software.
Shopify e-commerce
Shopify e-commerce development for Kikkiline
Migration from Magento 2 to Shopify with Danea Easyfatt integration and custom app development.
View project Custom application
Custom app development for TCA Trasporti
Custom application for managing the fleet of TCA Trasporti.
View project Shopify app
Financial sales reports for St George USA
Custom financial reports for management control of St George USA's physical store sales.
View projectHands-on experience in logistics
Software and operations remain two distinct services
I develop software and integrations for logistics and warehouse management. Operational fulfilment — storage, picking, packing and shipping — is provided by Umbria Hub, a company I co-founded.
A transparent method, from the problem to production
I work in iterations: shared priorities, visible progress and documented technical decisions.
Read more about the methodContext analysis
I map goals, systems and constraints. Before choosing the technology we identify the problem that is really worth solving.
Short, verifiable releases
Work proceeds by priority, with frequent updates, tests on the critical parts and results visible during development.
Production and continuity
Controlled deployment, monitoring and documentation keep the software maintainable well after the first release.
Technology partner
Shopify expertise, without losing the bigger picture
As a Shopify Partner I design and optimize stores, but I also work on the systems that feed them. Store development and integrations serve different goals and have dedicated pages.
Newsletter and Telegram channel
I write about eCommerce, integrations and software development starting from real cases: technical choices, avoidable mistakes and the tools I actually use.
The newsletter
Insights on eCommerce platforms, data and processes, straight to your inbox (in Italian).
The Telegram channel
News and updates from the eCommerce and web development world, in short form (in Italian).
t.me/codeoutofstock Join the channelDo you need to integrate or evolve an eCommerce system?
Tell me about the operating problem, the platforms involved and the intended outcome: the first discussion qualifies the context and next step.
Let's talk about your project